Shay Mitchell Hosts Exclusive Night at Disneyland’s 21 Royal for BÉIS x Disney Collection Launch
Shay Mitchell, the actress and founder of the travel brand BÉIS, hosted a private evening at Disneyland’s exclusive 21 Royal residence in Anaheim, California, on Sunday, August 9, 2026. The event celebrated the upcoming BÉIS x Disney collaboration, a 28-piece luggage and accessories line inspired by Mickey Mouse and friends that launches online Wednesday, August 12. Guests, including her Pretty Little Liars co-star Tyler Blackburn, gathered for cocktails, a first look at the collection, and a balcony view of the park’s Fantasmic! and fireworks shows.
The night underscored Mitchell’s long-standing personal connection to Disney and marked a notable brand milestone: BÉIS’s first character-driven collection.
What Happened?
Mitchell and invited guests began the evening at Disney’s Grand Californian Hotel & Spa. They gathered near the lobby fireplace before a royal butler escorted the group by shuttle to the private residence. Guests then climbed a tucked-away staircase above New Orleans Square and entered 21 Royal, a roughly 2,200-square-foot space originally envisioned by Walt Disney as a private retreat for entertaining.
Inside, the venue featured artwork, whimsical Disney-inspired touches, and displayed pieces from the new BÉIS x Disney line. Attendees explored the residence, sampled cocktails and hors d’oeuvres, and heard welcome remarks from Mitchell. The evening concluded with specialty desserts followed by time on the balcony overlooking the Rivers of America for Fantasmic! and fireworks.
Mitchell shared her enthusiasm during the event: “This collection is really fun. … The fact that I’m even saying we have a BÉIS x Disney collab is kind of insane for me considering I’ve been here since I was a little kid and I’ve been such a fan of Disney and everything. … It is really the happiest place on earth.”
Key Details
- Date and location: Sunday, August 9, 2026, at 21 Royal inside Disneyland Park in Anaheim, California. The residence sits above New Orleans Square near Pirates of the Caribbean.
- Host and purpose: Shay Mitchell hosted to preview and celebrate the BÉIS x Disney collection ahead of its public launch.
- Notable guest: Tyler Blackburn, Mitchell’s Pretty Little Liars co-star.
- Venue background: 21 Royal was conceived as a private apartment for Walt and Lillian Disney. It has long served as an ultra-exclusive dining and private-event space (typically accommodating up to 12 for private dinners, with high booking costs reported in the five figures for full experiences). Overnight stays are generally invitation-only for select VIPs.
- Collection highlights (from brand announcements): The 28-piece line includes bright-red hard-shell rollers embossed with Mickey Mouse (available in multiple sizes, with custom wheels and themed laundry bags), denim luggage covers featuring Mickey and Minnie, totes, duffles, and backpacks in blue and red denim with vintage Mickey patches, mini versions for kids with doodle prints of classic Disney motifs, cosmetic pouches, luggage tags, and other accessories. Select items will also be available via DisneyStore.com and the Disney Store in Times Square. Full availability begins August 12 at beistravel.com (and select retailers such as Bloomingdale’s).
Why It Matters
For U.S. readers—especially Disney fans, frequent travelers, and followers of celebrity-founded brands—the event highlights the growing overlap between lifestyle brands, nostalgia-driven merchandise, and exclusive park experiences. BÉIS has built a reputation for functional, stylish luggage that appeals to a broad audience. Partnering with Disney for its first major character collection expands that reach into family travel and park-going culture.
Mitchell, best known for her role as Emily Fields on Pretty Little Liars and for building BÉIS into a recognizable travel brand, has repeatedly spoken about her lifelong Disney fandom. Hosting at 21 Royal, one of Disneyland’s most private spaces, gave the launch a high-profile, experiential setting that aligns with how many modern brands introduce products—through curated moments rather than traditional retail alone.
U.S. consumers interested in limited-edition travel gear or planning Disney trips may find the collection relevant for both practical packing needs and thematic appeal.
Official Response / Verified Statements
Mitchell’s comments at the event, reported by Entertainment Tonight, emphasized the personal significance of the collaboration and her longtime affection for Disneyland. Brand announcements from BÉIS and Disney confirmed the collection’s scope, launch date, and availability channels. No additional official statements from Disney Parks or BÉIS regarding the private event itself were widely reported beyond coverage of the celebration.
What Happens Next?
The BÉIS x Disney collection launches to the public on Wednesday, August 12, 2026, primarily online at beistravel.com, with select pieces at DisneyStore.com and other retailers. Fans and shoppers can expect typical limited-run dynamics for popular Disney collaborations, where high-demand items (particularly the Mickey-embossed rollers) may sell through quickly. No further public events tied to this specific launch have been announced as of the latest reporting.
What Readers Should Know
21 Royal is not a standard hotel stay or publicly bookable overnight experience for most guests; it functions primarily as a private dining and event venue. The residence’s history as a Walt Disney concept adds cultural interest for park enthusiasts. The collection itself is designed as functional travel gear rather than pure collectibles, with organizational features consistent with BÉIS’s existing product approach.
Those interested in purchasing should check official sites on or after August 12 for inventory and pricing. Disney Parks ticket and reservation policies remain separate from any product purchases.
Conclusion
Shay Mitchell’s private evening at 21 Royal on August 9 successfully previewed the BÉIS x Disney collection in a setting steeped in Disneyland history. The collaboration launches publicly on August 12, offering U.S. consumers a new wave of Mickey- and Friends-inspired luggage and bags from a brand already popular among travelers. Confirmed details center on the event’s celebratory purpose, the collection’s scope, and the personal resonance Mitchell expressed as both a lifelong Disney fan and brand founder.
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