Move Over FTC: Private Plaintiffs Take Point in Influencer Marketing Class Actions
Private Plaintiffs Surge Ahead of FTC in Cracking Down on Influencer Marketing Deception In a dramatic shift shaking up the $30 billion influencer marketing industry, private plaintiffs are filing multimillion-dollar class actions against brands and social media stars for deceptive endorsements, often sidelining the Federal Trade Commission (FTC). These influencer marketing class actions, driven by … Read more